Monday, February 23, 2009

ABA CLE Online Social Networking Gets Professional

Social Media for Lawyers Seminar Online Success

The American Bar Association Continuing Legal Education Seminar, "Online Social Networking Gets Professional, the Pitfalls and Rewards" had a number of very pleased seminar/webinar attendees, and a considerable following on the social media website Twitter.

Seminar faculty set up a hashtag of #LPMSM for the online event, allowing another mode of communication for seminar attendees, and for other interested people to follow along and even participate without signing up for the entire seminar. At one point, @RealTimeTrends found the hashtag "#lpmsm" to be the #4 trend on twitter.




ABA CLE Online Social Networking “Top Tweets”

As partially tracked with the assistance of Tweetburner.

Connect with David Barrett on LinkedIn - http://twurl.nl/dke3nk #LPMSM

barrettdavid: Social Media Pitfalls: 5 Lessons Learned - http://twurl.nl/7vir0n #LPMSM

List of 350+ Social Networking Sites - http://twurl.nl/vx1ey3 #LPMSM

Find more social media information and links on The LinkedIn Lawyer http://twurl.nl/xld62v #LPMSM

50 Social Sites That Every Business Needs a Presence on - http://twurl.nl/apfeia #LPMSM

@heathermilligan: $250,000 worth of patent work! via LinkedIn - http://twurl.nl/yeftdw #LPMSM

Professional Social Networking or "Facebook for Suits" http://twurl.nl/nhcyd2 #LPMSM

Twitter 101 for Lawyers - http://twurl.nl/8xgdqp #LPMSM

Law Marketing on Ning - http://twurl.nl/w58w4g #LPMSM

To friend or Not to Friend – Social Media for Lawyers - http://twurl.nl/kmjzsz #LPMSM

Twitter Basics for Curious Lawyers - http://twurl.nl/4pt3ua #LPMSM

LinkedIn Lawyer Networking groups by practice area and location - http://twurl.nl/klg0d0

Social Media Marketing for Lawyers - http://twurl.nl/i620ho #LPMSM

How Sociable is Your Brand Online? http://twurl.nl/5hizh1 #LPMSM

Highlights from the “#LPMSM” hashtag Twitter Tweets during the Seminar

JDTwitt: 42% want to reach new clients with SM - biggest challenge: developing a strategy/ #LPMSM

JDTwitt: @stevematthews: blog is the hub for lawyers - every else pushed out to the networks. #LPMSM

barrettdavid: @tamerabennett - if you're losing ROI don't read every tweet - following more builds more new relationship opportunities #LPMSM

molecule18: #lpmsm Important to own yr domainname and website, for SEO purpose, as well as so not to be at the whim of Google,Wordpress etc...

heathermilligan: @barrettdavid - LinkedIn is a "relationship initiator" #lpmsm

matthomann: It's easy to learn how to use Twitter, but it's hard to learn why. Once you get it you'll move from skeptic to disciple overnight. #lpmsm

JDTwitt: @barrettdavid makes nationwide litigator referrals using LinkedIn - has largest network of attys on LI -"even modest newtork" good #LPMSM

JDTwitt: @barrettdavid to sum up: want to understand LinkedIN? Connect with David Barrett #LPMSM (join groups, associations, practice g's)

JDTwitt: @heathermilligan: Linkedin allows a small firm to make a big impact. "Have fun" Connect with colleagues, friends, former clients #LPMSM

JDTwitt: @stevematthews: Connect with as many relationships as you can, even childhood friends. Power of "who knows who" Again: join groups.#LPMSM

leahcdaniels: @JDTwitt Yep, LinkedIn is a relationship building tool that can be used to disseminate content which can lead to virtual referrals.#LPMsm

alinwagnerlahmy: #LPMsm @barretdavid: “ twitter great way to make and enhance relationships you have made on other sites”

barrettdavid: High quality Twitter posts are appreciated. Think before you Tweet. #LPMSM

alinwagnerlahmy: #LPMsm @heathermilligan "Twitter expanded my presence across country, world, practice area – building my reputation very quickly ...

nicolecaccamo: If you are using multiple SM sites - FB/Twit/LI create similar brand throughout to create a well-rounded & prof image of yourself #LPMSM

JDTwitt: @stevematthews: OK to display your professional work to personal network. Show people what you do. Opportunity for referrals #LPMSM

nicolecaccamo: RT @barrettdavid: Twitter is a local networking event without a particular time and location - always open, always on. #LPMSM

JDTwitt: @barrettdavid Facebook and Twitter connections aren't necessarily the same. OK to tether - have Twitter updates appear on Facebook #LPMSM

JDTwitt: @barrettdavid uses JD Supra app to stream documents from JDS to Facebook. "Connect one to another" #LPMSM

nancymyrland: I LOVE your 4 point 2.0 plan! :-) RT @heathermilligan: Here's my 4-point 2.0 plan. http://tinyurl.com/crcek3

JDTwitt: RT @matthomann Friends more likely to recommend you than colleagues who do same thing you do. Let friends see your professional side #lpmsm

JChristi: RT @stevematthews: "Write once, publish often." This is one value of social media/networking. Allows for presence in multiple places #LPMSM

barrettdavid: Individual Facebook pages and firm pages can work together to compound online presence - must be personal but professional. #LPMSM

eschaeff: RT @matthomann From my LTNY Presentation: Ten Tweets about Twitter http://is.gd/i8PA #lpmsm

DebraTuomey: RT @JDTwitt: RT @barrettdavid What is a Ning site? http://www.ning.com/ Create your own social network for anything. #LPMSM

JDTwitt: @stevematthews distinguish between formal pieces of content (articles, case law, etc.) and then the informal conversation #LPMSM use both

JDTwitt: @davidbarrett: lawyers should think of social media participation the way you think of publishing. follow same standards. #LPMSM

barrettdavid: Is it worth paying for LinkedIn account? Absolutely. Pay for an account and delegate administrative tasks to staff. #LPMSM

barrettdavid: @lancegodard - Plan first, then pay for LinkedIn - need a plan to make it worthwhile, but if you have a plan is very valuable. #LPMSM

barrettdavid: @lancegodard - building relationships with referral attorneys and potential clients is more important than one communication. #LPMSM

barrettdavid: @lancegodard - building relationships with referral attorneys and potential clients is more important than one communication. #LPMSM

JDTwitt: @barrettdavid think of it like a party. No one likes guy at party who goes around saying "Hello I'm a lawyer, why don't you hire me" #LPMSM

barrettdavid: @claxtonlegal - Many aspects of difference between paid and free LinkedIn accounts - search results, # invitations, mail messages #LPMSM

JDTwitt: RT @SCartierLiebel Have social media plan to develop relationships. Give first. Be generous w/tools for others benefit. It comes back #LPMSM

JDTwitt: @stevematthews: Google yourself. Connects to everything. If you're saying nothing, that's your fault. SM participation allows control #LPMSM

stevematthews: RT:@matthomann Twitter is also a great way of incubating ideas that will later grow into a full blog post. #lpmsm Completely agree.

leahcdaniels: Attys have to be very careful about sending private DMs . Don't want to inadvertently create an attorney-client relationship. #LPMSM

molecule18: #LPMSM Thanks! Most fun CLE ever!

stevematthews: @fredabramson RT: "I practice under my name, I twitter under my name... my name is my "brand" Great approach, I think. #LPMsm

stevematthews: @fredabramson I don't think either strategy is 'wrong'. I just happen
to think investing long term in your name, is never a mistake. #LPMsm

heathermilligan: @jonlin98 I find that clients "interview" the firm, but "hire" the lawyer. Both brands are equally important. #LPMsm

heathermilligan: @JDTwitt twttr is like wlkng into a cocktail party / million ppl, shouting "who wants 2 talk abt legal mkt, & having 1200 ppl respond #LPMSM

heathermilligan: @LarryApple for a lawyer, it is always advisable to have a disclaimer on your page somewhere re: creating att/client relationship #LPMSM

LindsayGriffith: RT @nancymyrland: Not that u asked ;-), but here are my Twitter strategy & goals #lpmsm http://bit.ly/VCFHB

nicolecaccamo: RT @stevematthews: @kdtalcott has a good foundation article on the use of twitter by lawyers #LPMsm http://is.gd/kaH6

dhowell: What firms (as opposed to individual lawyers) are doing social media best? Thx, I'll put you in my talk notes. #lpmsm http://ff.im/-18WZE

goldenm: RT @matthomann People want to know you before they hire you. Be yourself in SM, unless you don't expect to be yourself with clients. #lpmsm

JDTwitt: One value of @nikiblack's LegalTweets.com: see stevematthew's summary of the recent #LPMSM webinar & tweetapalooza ... http://is.gd/ktMH

Connect with David Barrett on Twitter here.