Monday, July 28, 2008

The LinkedIn Lawyer appears in Massachusetts Lawyers Weekly

On the newspaper weblog, The LinkedIn Lawyer is noted in a Massachusetts Lawyers Weekly article about the growing experience lawyers have with LinkedIn.

It is agreed that almost all lawyers have by now had some experience with an invitation to LinkedIn, Facebook or Plaxo from a colleague or a friend, if not a client or a business partner.

MLW indicates in the blogpost that LinkedIn found a business niche that will and has eased the apprehension lawyers have about MySpace and other social networking websites.

MLW may have it right, although I personally more often hear that LinkedIn has done more for lawyers than be the next interesting thing - that it has permanently transformed legal marketing.

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